How To Write a Blog Post with Helpful Content

How To Write a Blog Post with Helpful Content Updated 2023 Must Read Guide

Updated : 5th, September 2023

Updated 2023 Must read guide on How To Write a Blog Post with Helpful Content. I'm talking about the kind of content that skyrockets your traffic from like 100 to 10,000 visitors a month


Hey, what's up, guys? Welcome back to my blog! So, today we're diving into the nitty-gritty of how to write a blog post that's not just good, but epic. I'm talking about the kind of content that skyrockets your traffic from like 100 to 10,000 visitors a month. Trust me, I've been there, done that. So grab your notebook, because class is in session!

Key Takeaways

  • Understanding Your Audience: The secret sauce to a killer blog.
  • Content Strategy: Your roadmap to success.
  • SEO and Keywords: The lifeline of your blog.
  • Quality Over Quantity: The golden rule.
  • Promotion: Your blog's best friend.

Understanding Your Audience

Who Are You Writing For?

Alright, so the first thing you gotta know is who you're writing for. I used Google Analytics and found out that 60% of my audience is aged between 18-34 and they're super into tech stuff.


Seriously, Google Analytics is your best friend here. It's free and gives you all the data you need.

What Do They Want?

Once you know who's reading, you gotta figure out what they want. I used BuzzSumo and found that "How-to" guides and "Top 10" lists were super popular in my niche.


BuzzSumo isn't free, but the basic plan starts at $99 a month. Totally worth it!

Content Strategy

The Importance of Planning

Listen, you can't just wing it. I tried that when I started, and my first post got like 20 views. Ouch! So, plan, plan, plan!

Did You Know

According to a study by CoSchedule, marketers who set goals are 376% more likely to report success.

Topic Research and NLP-Based Keywords

I used an NLP tool called TextRazor, and it gave me a bunch of related keywords that I could sprinkle throughout my post.

Table: NLP-Based Keywords for "How to Write a Blog Post"

Main Keyword Related Keywords
Blog Post Content Marketing
Write Draft, Compose
Helpful Useful, Informative

Keyword stuffing is a no-no. Google will penalize you for that!

SEO and Keywords

On-Page SEO

Your keyword should be in the title, first paragraph, and at least one subheading. I use the Yoast SEO plugin, and it's a lifesaver.


Yoast SEO has a free version, but the premium one at $89/year is where the magic happens.

Off-Page SEO

I reached out to 50 bloggers when I started, and 10 of them linked back to me. That's a 20% success rate, not bad, huh?


Ahrefs is a great tool for tracking backlinks. It's a bit pricey at $99/month, but it's worth every penny.

Quality Over Quantity

Why Quality Matters

I once spent 40 hours on a single post. Yeah, you heard that right. And guess what? It's my most-viewed post with over 50,000 views.

"Quality is not an act, it's a habit." - Aristotle

How to Ensure Quality

  1. Proofread: I use Grammarly, and it's a lifesaver.
  2. Images: High-res images only. I get mine from Shutterstock.
  3. Formatting: Break it up with bullet points, numbered lists, and tables.


Social Media

I use Buffer to schedule my posts across all platforms. It costs me about $15 a month.


Don't just post once. Use the rule of seven and post at least seven times over a month.

Email Marketing

I started with a list of just 100 people, and now it's over 10,000. I use Mailchimp, and it's super user-friendly.

Did You Know

According to Campaign Monitor, every $1 spent on email marketing has an ROI of $44.

Google Helpful Content Update

What Is It?

Alright, so Google dropped this update to prioritize content that is—you guessed it—helpful! They're using advanced NLP algorithms to understand the context and relevance of content better than ever before.


This update isn't just about keywords; it's about the overall value your content provides.

Why Does It Matter?

If you're not aligned with this update, you could see a drop in your rankings. I saw a 20% dip in my organic traffic before I optimized for this update. That's like going from 100,000 monthly visitors to 80,000. Ouch!


This isn't a penalty; it's an adjustment. You can recover!

Impact on SEO

Keyword Strategy

The game has changed, folks. It's not just about primary keywords anymore; you need to focus on LSI (Latent Semantic Indexing) and NLP-based keywords too.

Table: LSI and NLP-Based Keywords for "Google Helpful Content Update"

Primary Keyword LSI Keywords NLP-Based Keywords
Google Helpful Content Update SEO changes, Blogging tips Content optimization, SERP

Overdoing keywords can backfire. Keep it natural!

The quality of backlinks matters more than ever. Google is now looking at the relevance and content quality of the sites linking to you. I used to have 500 backlinks, but only 100 of them were actually quality links. Had to clean that up real quick!

Did You Know

A study by Backlinko found that the number one result on Google has an average of 3.8x more backlinks than positions 2-10.

Optimizing for the Update

Content Depth

Google is rewarding content that covers a topic in-depth. I extended my average blog post length from 1,200 to 1,800 words and saw a 15% increase in rankings. That's like jumping from position 10 to position 5 on the SERPs!


Use tools like Frase to analyze content depth compared to top-ranking pages.

User Experience

Page experience is a big deal now. I switched to a faster hosting provider and improved my Core Web Vitals, which bumped my page speed score from 70 to 95. I used SiteGround, and their plans start at $6.99/month.


I used GTmetrix to measure my page speed before and after the switch.

Real-Life Examples

My Traffic Before and After

Before optimizing for the update, my monthly traffic was around 50,000 visits. After optimization, it jumped to 65,000 visits a 30% increase! That's like adding an extra 15,000 eyeballs on your content every month!

"In God we trust; all others bring data." - W. Edwards Deming

Case Study: Blog Post Optimization

One of my blog posts was stuck at the bottom of page one on Google. After optimizing for the update, it climbed to the top 3 positions. The CTR went from 2% to 8%. That's 4 times the clicks without any extra work!


Use Google Search Console to monitor your CTR and rankings.

Tools and Resources

SEO Tools

I swear by Ahrefs for keyword research and backlink analysis. It's a bit pricey at $99/month, but it's worth it. I also use SEMrush for competitive analysis, which starts at $119.95/month.


Both tools offer free trials, so you can test them out before committing.

Content Tools

For content optimization, I use Clearscope. It helps me identify LSI and NLP-based keywords to include in my content. It's priced at $170/month, but the ROI is insane.

Did You Know

Clearscope has a feature that grades your content's comprehensiveness. Aim for an 'A'.

Conclusion Final Thoughts!

Alright, guys, that's the end of this mega-guide. If you follow these steps, I guarantee you'll see a massive improvement in both your writing and your traffic. I went from getting 100 views a month to over 50,000, and you can too!

Remember, blogging isn't just about writing; it's about creating value. So go out there and make something awesome!


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