Hey there, folks! If you're here, chances are you've received that dreaded message from Google AdSense: "Your site has thin content with little or no added value." Ouch! But don't worry, I've been there too, and I'm here to help you navigate through this.
- Understanding Google AdSense's policy on thin content
- Identifying thin content on your site
- Strategies to enrich your content and add value
- Steps to reapply for Google AdSense
The problem is unoriginal content. AdSense considers your content to have "little or no added value" simply because there are already tens / hundreds of thousands of "parenting tips" sites. Any new ones struggle to add value to what's already been published in huge numbers. AdSense is for truly new, original and differentiated content only. - busterjet, Google Diamond Product Expert
First things first, let's understand what Google means by "thin content with little or no added value." Essentially, it's content that doesn't provide a lot of information or value to the reader. This could be because it's too short, it's duplicated from somewhere else, or it's just fluff without any real substance.
You should read this Forum thread on the exact Issue:
Google's main goal is to provide its users with valuable, high-quality content. So, if your site doesn't meet that standard, it's likely to get flagged.
The next step is to identify the thin content on your site. This might be a bit time-consuming, especially if you have a lot of content. This is a crucial step because, let's face it, you can't fix a problem if you don't know where it is. So, grab a cup of coffee (or tea, if that's your thing), and let's get started.
1. Short Articles
One of the most common forms of thin content is short articles. Now, there's no hard and fast rule about how long an article should be, but a general guideline is that anything under 300 words could be considered thin content.
This doesn't mean you have to write 5000 word articles. but you have to make sure you are properly providing your user what he came to find. that means accurate information!
Use a word count tool to quickly check the length of your articles. Most word processors have this feature built-in, or you can find free tools online.
2. Duplicate Content
Another form of thin content is duplicate content. This is when the same content appears in more than one place on your site or on other sites. Google doesn't like this because it doesn't add any value for the user.
You can use tools like Copyscape or Siteliner to check for duplicate content. Just enter your site's URL, and these tools will scan your site for duplicate content.
Here's a quick example of what a Siteliner report might look like:
|Page||Match Percentage||Matched Words|
|Page 1||25%||250 words|
|Page 2||15%||150 words|
|Page 3||0%||0 words|
As you can see, Page 1 and Page 2 have a significant amount of duplicate content that needs to be addressed.
3. Auto-Generated Content
Auto-generated content is another form of thin content. This is content that's been generated by a program or script, rather than written by a human. It's often used to quickly generate content for a large number of pages, but it usually results in low-quality, nonsensical text.
If you're using any kind of content generation software, be very careful. This kind of content is easily flagged by Google as thin content.
4. Navigation Menu is inconsistent
1. Identifying Inconsistent Navigation Menus
Even This Website had an issue with the navigation being inconsistent. it was first developed to show only the sibling categories when you are in a category page or a respective blog post. that eventually created an inconstancy for our user experience to get an idea about the website resources. As soon as we detected the issue we fixed it. You need to identify if you have an inconsistent navigation menu. This might seem obvious, but it can be easy to overlook if you're not actively looking for it.
Use a tool like Screaming Frog or SEMrush to crawl your site and identify any inconsistencies in your navigation menu.
Here are some things to look out for:
- Different menus on different pages: If your homepage has a different menu than your blog page, that's a problem. Your navigation menu should be consistent across all pages.
- Links leading to unexpected places: If your "Contact Us" link leads to your "About Us" page, that's going to confuse your visitors.
- Broken links: If any of your menu links lead to 404 pages, that's a big no-no.
2. Fixing Inconsistent Navigation Menus
Now that you've identified the problem, let's talk about how to fix it.
- Standardize your menu: Make sure your navigation menu is the same on all pages. This not only improves user experience, but it also helps with SEO.
- Check your links: Make sure all your menu links lead to the correct pages. If you find any broken links, fix them ASAP.
- Simplify your menu: If your menu is cluttered with too many options, it can be overwhelming for your visitors. Try to simplify your menu by only including the most important pages.
When simplifying your menu, think about what pages your visitors are most likely to be interested in. These could be your product pages, your about page, or your contact page.
3. Testing Your Navigation Menu
Once you've made these changes, it's important to test your navigation menu to make sure it's working properly.
Did You Know: You can use tools like UserTesting or Crazy Egg to get feedback on your navigation menu from real users.
5. Low-Quality Guest Posts
If you accept guest posts on your site, be sure to vet them carefully. Low-quality guest posts can often be thin content, especially if they're short, poorly written, or full of fluff.
Set clear guidelines for guest posts, including a minimum word count and standards for originality and quality.
Alright, now that we've identified the thin content on your site, let's get into the fun part - enriching your content and adding value. This is where you get to flex your creative muscles and really make your site shine. So, let's dive in!
1. Expand Your Articles
The first strategy is to expand your articles. As I mentioned earlier, anything under 300 words could be considered thin content. So, aim for at least 1,000 words per article. This gives you plenty of space to provide detailed, valuable information to your readers.
Don't just add fluff to make your articles longer. Every sentence should provide value to the reader. Ask yourself, "Does this sentence help the reader understand the topic better?" If not, it might be fluff.
2. Write Original Content
The next strategy is to write original content. This might seem obvious, but it's worth mentioning. Original content is unique to your site, which makes it valuable to your readers and to Google.
For example, instead of writing another generic article about "How to Change a Tire," you could write an article about "How to Change a Tire on a 1965 Mustang." This not only makes your content more original, but it also targets a more specific audience, which can help with SEO.
Original content doesn't just mean unique words. It also means unique ideas, perspectives, and insights. Don't be afraid to share your own experiences and opinions.
3. Add Multimedia
Adding multimedia is another great way to enrich your content and add value. This could be images, videos, infographics, charts, or any other type of visual content.
For instance, if you're writing an article about how to change a tire, you could include a step-by-step video tutorial. Or, you could include an infographic showing the different types of tires and when to use them.
According to a study by Skyword, articles with relevant images get 94% more views than articles without images. So, adding multimedia can also help increase your traffic.
4. Use Data and Statistics
Using data and statistics can also add value to your content. It not only makes your content more credible, but it also provides valuable information to your readers.
For example, if you're writing an article about the benefits of electric cars, you could include statistics about the average cost savings of electric cars compared to gas cars.
Make sure to cite your sources when using data and statistics. Not only is this good practice, but it also adds credibility to your content.
Here's a quick example of how to format data in a table:
|Car Type||Average Cost Per Year|
By implementing these strategies, you can enrich your content and add value for your readers. Remember, the goal is to provide valuable, high-quality content. If you focus on that, you're on the right track.
Once you've fixed the thin content on your site, you can reapply for Google AdSense. Here are the steps to do that:
- Sign in to your AdSense account.
- In the left navigation panel, click "Account."
- Under "Account information," click "cancel account."
- Follow the instructions to cancel your account.
- Once your account is cancelled, you can submit a new application with your improved site.
According to Google, it can take up to a week for your application to be reviewed. So, be patient and keep improving your site in the meantime.
Getting flagged for thin content by Google AdSense can be a bit of a setback, but it's not the end of the world. By understanding what thin content is, identifying it on your site, and taking steps to enrich your content, you can get back on track and reapply for AdSense. Remember, the key is to provide valuable, high-quality content to your readers. Do that, and you're on your way to a successful and profitable blog.
So, that's it from me today, folks! I hope you found this guide helpful. Now, go out there and start creating some awesome content!
Is this Article useful?:
Our team took great effort making this article as accurate and informative.
We would love to hear what you think about it or anything you would like to share that would add value to other fellow readersLeave a comment