How Much Money Do Bloggers Spend Blogging Per Month

How Much Money Do Bloggers Spend Blogging Per Month Updated 2023 Must Read Guide

Updated : 1st, August 2023

Updated 2023 Must read guide on How Much Money Do Bloggers Spend Blogging Per Month. As a blogger who's been around the block a few times, I've got the inside scoop on this


Hey there, folks! So, you're curious about how much money bloggers spend blogging per month, huh? Well, you're in the right place because that's exactly what we're gonna unpack today. As a blogger who's been around the block a few times, I've got the inside scoop on this. So, fasten your seatbelts and let's hit the road!

The Reality of Blogging Expenses

First things first, let's get real. Blogging isn't just about spending time. Oh no, my friends! There's a whole lot more that goes into it. From purchasing a domain, hosting, themes, plugins, to promoting your posts, it's a whole process. And trust me, it can take up a good chunk of your wallet.


Always plan your blogging budget in advance to manage your expenses effectively.

The Cost Breakdown: Money Spent on Blogging Activities

Let's break it down, shall we? Here's a table that gives you an idea of how much money bloggers typically spend on different activities per month.

Activity Average Money Spent
Domain and Hosting $10-$30
Themes and Plugins $0-$100
Content Creation (Outsourcing) $0-$500
Promotion and Marketing $0-$1000
Total $10-$1630

These are just averages. The actual cost can vary depending on the blogger's needs, goals, and the complexity of the blog.

More into breakdown

  1. Website Builder or CMS: If you choose to use a website builder, it could cost you as little as $9.99 per month, whereas using WordPress increases that monthly price to anywhere between $11 and $50. Hiring a website designer is the most expensive option, with an upfront price tag of over $10,000.

  2. Domain Name: The upfront cost for a domain name can range from $12 to $85, with no monthly cost.

  3. Website Hosting: The upfront cost for website hosting can range from $35 to $600, with a monthly cost of $2.95 to $50.

  4. SSL Certificate: This is usually included in your hosting package at no additional cost.

  5. Website Template or Theme: This can be free or cost up to $50+ upfront, with no monthly cost.

  6. Ecommerce Functionality: If you're selling products or services on your blog, the upfront cost can range from $120 to $600, with a monthly cost of $10 to $50.

  7. Website Content: This could be free if you're writing all the content yourself, or it could cost you if you're hiring writers or purchasing content.

  8. Apps and Integrations: These can range from free to $100+ per month, depending on what you need for your blog.

  9. SEO and Marketing: This could be free if you're doing it all yourself, or it could cost on average $199 per month if you're using paid tools or hiring a professional.

The Influencing Factors

Now, the expenses of blogging isn't the same for everyone. It can vary based on a few factors. Let's take a look at them.

1. Blogging Goals

If you're blogging as a hobby, your expenses will be much lower than if you're blogging as a business.

2. Blogging Frequency

The more often you blog, the more you might spend on things like content creation and promotion.

3. Blog Complexity

A simple blog with a few pages will cost less than a complex blog with multiple features and functionalities.

4. DIY vs Outsourcing

If you're doing everything yourself, you'll save money. But if you're outsourcing tasks like content creation or SEO, your expenses will be higher.


Don't bite off more than you can chew. Choose a blogging budget that suits your financial situation.

The Trade-Off: Money vs Time

Here's the deal, folks. You can either spend more money to save time or spend more time to save money. It's all about money vs time. And let me tell you, finding the right balance is key!

Did You Know

Outsourcing tasks like content creation or SEO can save you time, but it will increase your blogging expenses.

The Benefits: Why Spending Money on Blogging is Worth It

Sure, blogging costs money. But it's totally worth it! Here's why:

  1. It helps establish you as an authority in your niche.
  2. It drives traffic to your website.
  3. It can generate income through ads, affiliate marketing, and product sales.

The Cost of Premium WordPress Plugins

Did You Know

WordPress plugins can significantly enhance your blog's functionality, but they can also add to your blogging expenses. Free plugins are great, but sometimes you need that extra oomph that only a premium plugin can provide. For instance, Yoast SEO Premium costs $89 for one site. And if you're into e-commerce, WooCommerce plugins can cost anywhere from $29 to $249.

Email Marketing Expenses

Building an email list is crucial for your blog's growth. Services like MailChimp offer free plans, but as your subscriber list grows, you might need to upgrade. For instance, MailChimp's premium plan costs $299 per month.

MailChimp Pricing:

  • Free: $0 (Up to 2,000 contacts)
  • Essentials: $9.99/month (Up to 50,000 contacts)
  • Standard: $14.99/month (Up to 100,000 contacts)
  • Premium: $299/month (200,000+ contacts)

Start with a free plan and upgrade as your list grows.

The Price of Security

Don't skimp on your blog's security! Investing in a good security plugin can save you from potential disasters. For instance, Sucuri's Website Security Platform starts at $199.99 per year.

Sucuri Pricing:

  • Basic: $199.99/year
  • Pro: $299.99/year
  • Business: $499.99/year

The cost of recovering from a security breach can far exceed the cost of a security plugin.

The Cost of Graphic Design Tools

A visually appealing blog attracts more readers. Tools like Canva can help you create stunning graphics. While it has a free version, Canva Pro offers more features at $12.95 per month.

Canva Pricing:

  • Free: $0
  • Pro: $12.95/month
  • Enterprise: $30/user/month

Canva Pro offers a 30-day free trial.

Investing in Online Courses

Learning never stops in the blogging world. Online courses can help you stay on top of the latest trends. Prices vary, but for instance, a blogging course on Udemy can cost around $20 during a sale.


Look for courses with good reviews and a high number of students.

The Expense of Hiring Freelancers

As your blog grows, you might need to hire freelancers for content creation, SEO, or social media management. According to Upwork, freelance writers can charge anywhere from $20 to $100 per hour.


Always ask for samples of their work before hiring.

Social Media Advertising Costs

Promoting your blog on social media can boost your traffic. Facebook ads, for example, can cost anywhere from $0.50 to $2.00 per click.


Set a budget for your ads to avoid overspending.

The Cost of SEO Tools

SEO is crucial for your blog's visibility. Tools like SEMRush and Ahrefs can help, but they come at a cost. SEMRush's Pro plan costs $119.95 per month, while Ahrefs' plans start at $99 per month.

SEMRush Pricing:

  • Pro: $119.95/month
  • Guru: $229.95/month
  • Business: $449.95/month
Did You Know

SEMRush offers a 7-day free trial.

Podcasting Expenses

Starting a podcast can enhance your blog's reach. However, it comes with costs for podcast hosting, microphones, and editing software. For instance, Libsyn, a popular podcast hosting platform, has plans starting at $5 per month.

Libsyn Pricing:

  • Classic 50: $5/month
  • Classic 250: $15/month
  • Advanced 400: $20/month
  • Advanced 800: $40/month

Starting a podcast can be a great way to reach a new audience.

The Price of Professional Photography

High-quality images can make your blog posts more engaging. Stock photo sites like Shutterstock and Getty Images offer high-quality photos, but they can be pricey. Shutterstock's plans start at $29 per month.

Shutterstock Pricing:

  • 10 images/month: $29
  • 50 images/month: $99
  • 350 images/month: $199

Remember, blogging is an investment. While these costs might seem overwhelming, they can pay off in the long run if you're dedicated and strategic. Happy blogging!

Key Takeaways

So, to sum it up, blogging is an investment. On average, bloggers spend around $10-$1630 per month on various blogging activities. But the expenses can vary based on factors like goals, frequency, blog complexity, and whether you're doing everything yourself or outsourcing. And remember, folks, finding the right balance between money and time is crucial!

Conclusion: Final Thoughts!

Alright, guys, that's a wrap! I hope this post gave you a clear picture of how much money bloggers spend blogging per month. Remember, blogging is an investment, not just a hobby. So, plan your budget, focus on quality, and most importantly, enjoy the process. Until next time, happy blogging!

Quote: "Blogging is not a get-rich-quick scheme. It's a business that requires investment, effort, and patience." - Darren Rowse, ProBlogger


Don't forget to track your expenses. Keeping a record of your blogging expenses can help you manage your budget effectively and make informed decisions about your blog.

So, there you have it, folks! That's the lowdown on the financial commitment of blogging. Now, go forth and blog your hearts out!


Is this Article useful?:

Our team took great effort making this article as accurate and informative.

We would love to hear what you think about it or anything you would like to share that would add value to other fellow readers

Leave a comment